We live at the intersection of
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Culture · Data · Insights

Helping AI see the world through a cultural lens

We sit at the intersection of culture, content, and AI — building the world's most inclusive media library through authentic imagery, global production, and deep cultural intelligence.

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Trusted by leading brands & AI companies

Culturally intelligent data
for the AI era.

Pre-built datasets, custom production, skintone research, and cultural intelligence — all rights-cleared and built from deep cultural understanding.

Datasets

Training Datasets

Pre-built, rights-cleared photo, video, and illustration datasets annotated with cultural metadata — skintone, ethnicity, behavioral context, and more. Ready for your AI/ML training pipeline.

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Production

Custom Datasets

Our studio builds bespoke visual datasets on a project basis — motion capture, facial recognition, skintone research, object detection, and behavioral data. From brief to delivery, anywhere in the world.

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Intelligence

Cultural Insights

What we know about people of color around the world — non-western gestures, religious attire, family structures, regional settings. Our metadata captures the nuances that single-axis diversity labels miss.

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Research

Skintone Research

A studio-based research project using the Monk Skintone Scale — capturing ground-truth data across the full spectrum of human skin tones in controlled and variable lighting conditions.

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Initiative

Refacing the Future

An industry-wide initiative with INNOCEAN USA — re-educating generative AI through culturally accurate imagery. Started when AI couldn't produce a Black surfer, now delivering 100K+ pieces of original media to Google, Adobe, Microsoft, OpenAI, and more.

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The scale behind our cultural lens.

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Assets
Photos, videos & illustrations
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Creators
Global contributor network
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Countries
Worldwide cultural reach
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Partners
Brands, agencies & AI companies

Every face. Every story. Annotated and rights-cleared.

Stock Library

The world's most diverse stock media collection

Photos, videos, and illustrations featuring people of color — searchable by ethnicity, skintone, category, and cultural context. Commercial and editorial content, fully licensed and ready to use.

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Global Production

Custom photo & video production, anywhere

Our global network of 3,000+ creators produces custom shoots in 65+ countries. From studio-controlled data capture to on-location editorial — we ensure the most talented people of color are in front and behind the cameras.

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Contribute

Your lens matters. Join our global creator network.

Whether you're a professional photographer or just getting started — we work with creators from underrepresented communities worldwide. Share your content, earn from your work, and help build a more inclusive media ecosystem for both stock and AI.

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The word on the streets.

Ready to work with us?

Whether you need AI training data, stock content, custom production, or want to contribute — let's talk.

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